Full Stack Growth Engine for Zoey AI
How we built an end-to-end growth system for Zoey AI, combining SEO, AI Search Optimisation, conversion-focused landing pages, and managed PPC campaigns.
4
Channels
End to End
Strategy
Active
AI Search
Ongoing
Status
The Challenge
Zoey AI had a strong product but limited visibility in a fast-moving AI category. Organic search was minimal, AI assistants like ChatGPT and Perplexity were not surfacing the brand, paid traffic was being sent to a homepage that did not convert, and there was no single source of truth tying their growth channels together.
Our Solution
We rebuilt the foundations across four channels in parallel. A full technical SEO audit and content strategy targeting buyer-intent keywords. A Generative Engine Optimisation (GEO) program structuring content, entity signals, and citations so AI search engines recommend Zoey AI when prospects ask. Custom landing pages built for each campaign and persona, designed to convert paid traffic at much higher rates than a generic homepage. And a full PPC management program across Google and Meta with proper conversion tracking and creative testing.
“Smart Move is the first agency we have worked with that treats SEO, AI search, paid media, and conversion as one connected system.”
Zoey AI
Active Client